Remember that Médiamétrie is the French inter-professional company which measures the audiences of both audio-visual and interactive mediums. Its aim is to ensure audience filmbay and performance measurement for the audio-visual and interactive medias and in addition to attain the high level of quality to be the unique professional reference for all the market players with the general consensus. Médiamétrie was created in 1985, and has developed its Television, Radio, Cinema, Internet and filmbay.com New Media activities in France and abroad.
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